Privacy Policy

This privacy statement applies to citizens and legal residents in the European Economic Area (EEA), the United Kingdom, and Switzerland.

Spraino operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Spraino is powered by Shopify, which enables us to provide the Services to you.

In this privacy statement, we explain what we do with the data we collect about you through spraino.com. We recommend that you read this statement carefully. In our processing, we comply with the requirements of privacy legislation. This means, among other things, that:

• We clearly specify the purposes for which we process personal data. We do this by means of this confidentiality agreement.
• We aim to limit our collection of personal data to only the personal data that is necessary for legitimate purposes.
• We first request your explicit consent to process your personal data in cases where your consent is required.
• We take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf.
• We respect your right to access your personal data or have it corrected or deleted upon request.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified. We may collect or process the following categories of personal information:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, and other payment details.
• Account information including your username, password, security questions, preferences, and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
• Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
• Device information including information about your device, browser, network connection, your IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services, including how and when you navigate the Services.

2. Personal Information Sources

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
• Automatically through the Services including from your device when you use our products or visit our websites, and through the use of cookies and similar technologies.
• From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
• From our partners or other third parties.

3. How We Use Your Personal Information

• Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfill orders, remember your preferences, send notifications, manage your account, arrange shipping, facilitate returns, and create a customized shopping experience.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing communications by email or showing you online advertisements based on items you previously viewed or added to your cart.
• Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment experience, detect and investigate possible fraudulent or illegal activity, and secure our services.
• Communicating with You. We use your personal information to provide you with customer support and maintain our business relationship.
• Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal processes, including requests from law enforcement.

4. How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With Shopify, vendors, and other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, and shipping).
• With business and marketing partners to provide marketing services and advertise to you. Our partners will use your information in accordance with their own privacy notices.
• When you direct, request us, or otherwise consent to our disclosure of certain information to third parties (such as to ship you products).
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or acquisition, your information may be disclosed to our advisors and any potential buyers, and will be transferred to the new owners.
• To comply with any applicable legal obligations, enforce policies, and protect or defend the rights of our users or others.

5. Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. Shopify may make use of personal information collected about your interactions with our store, along with other merchants, to help protect, grow, and improve their features.

To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information via the Shopify Privacy Portal.

6. Cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy. We use cookies and similar tracking technologies to collect usage and device information to provide and improve our Services.

7. Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies. We do not guarantee and are not responsible for the privacy or security of such sites. Information you provide on public or semi-public venues, including social networking platforms, may also be viewable by other users without limitation.

8. Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us to request that it be deleted. We do not have actual knowledge that we "share" or "sell" personal information of individuals under 16 years of age.

9. Security and Retention of Your Information

We are committed to the security of your personal data and take appropriate security measures to limit misuse of and unauthorised access to it. However, please be aware that no security measures are perfect, and we cannot guarantee "perfect security." We recommend that you do not use unsecure channels to communicate sensitive information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide Services, comply with legal obligations, or resolve disputes.

10. Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. We will not discriminate against you for exercising any of these rights. Always make sure to identify yourself so we can be sure that we do not change or delete data for the wrong person.

• Right to Access / Know: You have the right to request access to personal information that we hold about you, know why it is necessary, what will happen to it, and how long it will be stored.
• Right to Delete: You have the right to request that we delete personal information we maintain about you.
• Right to Correct / Rectification: You have the right to request that we supplement, correct, or block inaccurate personal information.
• Right of Portability: You have the right to receive a copy of your personal data and to request that we transfer it to a third party.
• Managing Communication Preferences: You may opt out of receiving promotional emails at any time by using the unsubscribe option.

If you reside in the UK or European Economic Area (EEA), you may exercise the following additional rights:

• Objection to Processing and Restriction of Processing: You have the right to ask us to stop or restrict our processing of personal information for certain purposes.
• Withdrawal of Consent: Where we rely on consent to process your personal information, you have the right to withdraw this consent at any time.

11. International Transfers

Please note that we may transfer, store, and process your personal information outside the country you live in. If we transfer your personal information out of the EEA or the UK, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

12. Complaints

If you are not satisfied with how we process your personal information, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision or lodge your complaint with your local data protection authority.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

14. Contact Details

For questions and/or comments about our privacy policy and this statement, or if you would like to exercise any of the rights available to you, please contact us using the following information:

For the purpose of applicable data protection laws, we are the data controller of your personal information.